This ad caught my attention because of the innocence within the scene. Any parent could look at this and reminisce on the days they would find their children playing with something that wasn't meant for them whether it be a mother's heels, a father's shaving cream, or any other adult "toy" the child would find lying around.
Once you look closer, however, you'll notice that this was an advertisement about locking up weapons, and the purity you once saw in the picture disappears as a visual image of the little boy playing with his mother's pads changed into him picking up a gun he found in his father's closet.
To add to their message, they provided text stating, "If they find it, they'll play with it." With the situation above, it just shows the context of the boy finding the pads and tampons and messing around with them, but applying the text with the scene where the boy finds a gun in the closet, the next implied situation would be the boy "playing" with the gun.
Such a powerful statement made with so little words. The connections made between the work, the creator of the work, and the purpose for the work all works together in giving the peers the message the speaker was trying to say.
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